UPAYA KOMUNIKASI KONTEN KREATOR AKUN YOUTUBE BANGBO TRIP DALAM RANGKA PENCEGAHAN AKSI TAWURAN PELAJAR

Abstrak / Ringkasan

ABSTRACT

Islamic University 45 Bekasi Communication Studies Program
Faculty of Communication, Literature and Languages

Muhammad Hikmatiar Ismail (41182037180099)
“Upaya Komunikasi Konten Kreator Akun Youtube Bangbo Trip Dalam Rangka Pencegahan Aksi Tawuran Pelajar”
Under the guidance of Saepudin
Thesis page 113+ roman numeral page 26, table 2, figure 32, appendix 4.

The world of technology is growing with the emergence of new media. The medium is Youtube. Youtube is an educational necessity related to brawls. The Bangbo Trip Youtube account educates students about the bad effects of brawls. The purpose of this study is to find out the efforts of content creators for the Bangbo Trip Youtube account to educate students in the context of preventing brawls. This study uses the theory of efforts to prevent content brawls and analyzes the content of the creators of the Bangbo Trip Youtube account. The research method used is qualitative with data collection of observations, interviews and documentation. The results of the study show that there are several stages in the effort to communicate the Bangbo Trip Youtube account in the context of preventing student brawls. The Bangbo Trip Youtube account puts forward preventive efforts in the context of preventing student brawls in the content on their Youtube account by providing education to parents of students, in order to gain knowledge to convey messages about the bad effects of brawls to their children. In the communication effort carried out by the Bangbo Trip Youtube account with a coaching pattern, namely by forming a community called Tangsel Bersatu and educating through seminars about the impacts of student brawls through its Youtube content. The next effort made by the Bangbo Trip Youtube account is with curative efforts, namely creating content with the police in preventing brawls for students who have just graduated from school.

Keywords : Education, Content Creator, Student, Brawl, Youtube

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