Interaksi Teman sebaya dan Celebrity Worship dengan Perilaku Imitasi pada Penggemar KPOP
Septian, Danu · Universitas Islam 45 / UM Indonesia
The impact of globalization makes it easier for foreign cultures to enter the country, one form of which is the existence of K-Popers, this triggers imitation behavior from K-Popers towards their fans. This study aims to determine the relationship and influence of peer group interaction and celebrity worship with imitation behavior in adolescent K-Pop fans. …