School-based Smoking Prevention with Media Literacy: A Pilot Study
Melinda C. Bier; Spring J. Schmidt; David Shields; Lara Zwarun; Stephen Sherblom; Brian Primack; Cynthia Pulley; Billy Rucker · DOAJ Open Access Articles
School-based tobacco prevention programs have had limited success reducing smoking rates in the long term. Media literacy programs offer an innovative vehicle for delivery of potentially more efficacious anti-tobacco education. However, these programs have been neither widely implemented nor well evaluated. We conducted a pre-post evaluation of a cross-disci…