Pengaruh Promosi dan Store Atmosphere terhadap Minat Beli Konsumen pada Kedai Kopi Jee Cafe
Husniyah, Husniyah · Universitas Islam 45 / UM Indonesia
This study aims to determine the effect of promotion and Store Atmosphere on Consumer Purchase Interest at Jee Cafe Coffee Shop. The research method used in this study is the quantitative method, with the data used namely primary data, namely data and information obtained directly or online through questionnaires filled out using the Google form for Jee C…