Pengaruh E-Service Quality Terhadap Kepuasan Dan Dampaknya Terhadap Loyalitas Nasabah Pengguna Mobile Banking (Studi Kasus Bank Syariah Mandiri KCP Belawan)
Sari, Ayu Kartika · Repository UIN Sumatera Utara
Bank Syariah Mandiri (BSM) is a real example of a bank that has utilized information technology as an additional service provided to improve the customer experience in transacting online via the internet, namely through a mobile banking application. The application of mobile banking is one form of BSM's commitment in providing good quality electronic ser…