Pengaruh Promosi dan Store Atmosphere terhadap Loyalitas Konsumen Coffeeomah Agus Salim Bekasi Timur
Kuntari, Rayyi Puspa · Universitas Islam 45 / UM Indonesia
This study aims to determine the effect of promotion and store atmosphere on consumer loyalty at Coffeeomah Agus Salim Bekasi Timur. The research method used in this study is a quantitative method, with the data used is primary data. Data collection techniques in this study were carried out by means of interviews, observations, and questionnaires through the…