Digital Branding Temata Agency Dalam Membentuk Brand Awareness Klien
Ayusta, Adeana · Universitas Islam 45 / UM Indonesia
The intense competition among UMKM has led Temata Agency to implement digital branding strategies to shape its clients' brand awareness. The objective of this research is to investigate Temata Agency's digital branding strategies in their efforts to establish client brand awareness. The theory used in this research is Sawlani's Theory, which includes digital…