The Case for Morals in Fashion Marketing Education: From 4Ps to 4Ds
Mitterfellner, O. · University of Westminster Research
education, specifically in fashion marketing education, which is rooted in exploitative capitalist, colonial foundations and creates mindless consumerism as part of the fashion system. Drawing on theoretical foundations including Marxism, Bronfenbrenner, and education through the lens of socialism and communism, this chapter exposes the historical and system…
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